Pitfalls to making money online

1) Lack of Focus

2) Unreasonable Expectation:

I only focus on one program at a time. I focus on what is most important to my business first, and I do it over and over, day after day after day.

Now when you read that doesn't it make complete sense? If you are doing 5 different programs and are incredibly organized then more power to you, but in my experience the more on the plate the less the important things are getting done. John Addison, success trainer and founder of Primerica, put it best when he said that " most people that get into business are like an octopus on roller skates, a whirl of activity, but they aren't getting anywhere."

It's very easy to get caught up in 10 different things when trying to make money online, this causes one to be overwhelmed and once that sets in its hard to reverse. Then before you know it the hopeful decides that "it" doesn't work and quits. The second pitfall, unreasonable expectations, actually goes hand in hand with focus.

Johny decides he wants to make money online. He's not quite sure how yet, but he understands the potential of the internet. He does a search using "making money online" and gets 197,000,000 results. He eventually picks the one that says "I made $1000 in 2 two days...you can too". He signs up and then quickly realizes making money is all about the traffic and the 2 gazillion ways to get it. So he starts his program and decides to try Google Adwords. He figures he can set it up on his own, so he throws up a campaign, and he's off. He's getting clicks because Google says he owes them money but he isn't making any. He cant really understand why people aren't stampeding his website. Its been 6 days and he hasn't made a single sale and so he decides the thing is a scam and gives up once he realizes he's out over $500 from Google Adwords and additional programs he bought that looked good too, $75 for some solo ads, and his wrist hurts from doing something called traffic surfing.

Now let me ask you what happened to Johny? Well three things really, no focus, no plan, and unreasonable expectations. Once again, some people do make $500 their first 48 hrs, but just because John didn't doesn't mean the program is a scam. John had an unreasonable expectation in retrospect because if his plan was to do what is most important in his business, which is driving traffic to a converting website, then he wouldn't have thought twice about it being six days without a sale. If John had a plan he probably would not have spent money on Google Adwords without knowing what he was doing, and a mentor could have told him about countless ways to get free traffic to his website and been there to refocus him if doubt settled in.

So remember making money online is like the harvest. You must plant the seeds and allow them to cultivate. You must focus your time on the most important elements.